In a recorded Webinar, The research shows an increased perception of aquariums in Europe as being admired, trusted, and acting as conservation organizations. Colleen says this bodes well for recovery from pandemic years as long as conservation actions take a central role in the stories and educational initiatives of aquariums.
New research, shared late last month in the Future of Aquariums/Europe webinar presented by Impacts Experience and Species360, shows that visitors increasingly expect aquariums to be conservation institutions. What does this mean for post-pandemic recovery? And how have closures helped aquariums to increase their presence "outside the walls" of their facilities?
In the Species360-hosted webinar, Future of Aquariums / Europe, more than 180 aquarium and zoo professionals gathered to hear the results of new research and a panel discussion on visitor expectations regarding aquariums throughout Europe - as well as some comparative data regarding the United States and Canada.